Blogs » bitters and cocktails

Discover how Bab Louie & Co., India's first crafted bitters brand, is making waves in the beverage industry with its small-batch, handcrafted bitters made with Indian botanicals. Learn how their commitment to preserving the legacy of Indian herbs and spices is redefining the world of artisanal beverages. INTRODUCTION In a world saturated with mass-produced beverages, there has been a growing shift towards artisanal libations...

Holi, the festival of colors, is a vibrant and joyful celebration of love and togetherness. This colorful festival is not just about smearing colors on each other's faces but also about relishing delicious food and drinks with your loved ones. Bab Louie & Co, a popular cocktail mixer brand, offers a range of exciting and unique flavors that are perfect for adding a twist to...

You guys might be wondering why anybody would want to add bitterness to their cocktail? Bitterness is the last thing anybody would want to taste. But bitters play an important role in bringing out the actual flavours of a cocktail. The Science behind Bitters? When we say flavour, it involves two aspects : the taste in our mouth and the smell in our nose....

  Bitters are a must-have in the bar and a fundamental element in a wide range of cocktails, from martinis to old-fashioned and everything in between. While having famous bitters brands like Angostura or the likes on hand is convenient, making your own is simple with this basic bitters recipe. Homemade bitters are straightforward to make, albeit one batch takes around 20 days to...